In Newport Beach, CA, the sun shines 95% of the time.  If you're lucky enough to live in Southern California, get out there and soak it up - BUT protect your good looks by keeping you skin clean and moisturized (and always wear sunscreen).  If you live almost anywhere else in country, though, the beach is probably just a dream at the moment, so, live vicariously through our buddies at surf lifestyle shop Threads & Fins.  And while you're doing so, pick up some Ernest Supplies.

#CaliforniaDreamin

Threads & Fins
1010 W. 17th Street
Costa Mesa, CA 92627
(949) 444-5088
threadsandfins.com

 

I have to say, our face wash and shave look quite handsome on the shelves over at MASC.  If you aren't familiar with MASC, check out the store the next time you're in Vancouver - and why not pick up some Ernest Supplies while you're at it.  Thanks for the vid guys!  

Ernest Supplies is thrilled to welcome a new member to the family - our newest retail partner, MASC. MASC is our first partner in the awesome city of Vancouver and our first international partner. The co-founders of MASC, Jamie Beuthin and Patrick Levesque, have sought to create a men's skincare & grooming experience that offers men of all ages the tools and information necessary to maintain a healthy and well-groomed appearance in a simple no-fuss manner. Even if you’re not in Vancouver, you can experience MASC via their website or, if you’re lucky enough to be passing through town, you can check out their brick and mortar location. Welcome to the family guys. We’re thrilled to be working with you.

Check it out - Ernest Supplies Matte Moisturizer is going to be in January's BirchBoxMan box. We custom made miniature versions of our pouch for the box. Very excited!

#ErnestSuppliesProtectiveMatteMoisturizer #BirchboxMan

There are tons of ups and downs when you launch your own brand - and if you're lucky, there are more ups than downs. One of the coolest "ups" of the last few months here at Ernest Supplies has been developing a relationship with the team over at Birchbox. Birchbox is one of those business models that, upon stumbling upon it, you say to yourself "damn, that is brilliant." This month, Ernest Supplies' Protective Matte Moisturizer was featured in one of BirchboxMan's Product Snapshot training vids (above), as well as included on the advertising card included in the September 2012 box. Ernest Supplies is also available for sale at the BirchboxMan web store. We're so excited to be associated with such an innovative way to discover and purchase men's skincare products!

Trust us, this park thing on an abandoned elevated train line is going to be HUGE!! Perhaps you've heard about this Highline thing? Alright, so, the Highline is hardly under the radar these days BUT one of the city's hottest new shopping corridors - 10th Avenue in West Chelsea - still falls well below the radar of the tens of thousands of tourists leisurely (said differently, slowly, said differently again, really slowly) strolling the Highline on any given day. And thank goodness for this because the stores along 10th are still, for the most part, a well-curated, eclectic mix of New York-esque shops and boutiques. Not a Banana Republic in sight!

Cut to December 2011 when one of the coolest new retailers in the city moved to the neighborhood called STORY. Incidentally STORY is also the newest member of the Ernest Supplies family. STORY is a retail space that has the point of view of a magazine, changes like a gallery and sells things like a store. Every four to eight weeks, STORY will change out all its merchandise, design, fixtures and reinvent the store around a different story-based theme.

Story's current "issue", a New York State of Mind, runs until August 19. For eight weeks, the team has curated a guide through the five boroughs and across the State, using a mix of dynamic merchandising partnerships and events to bring the city to life in-store. The NY-based cultural discovery website Cool Hunting joins the story as the first ever co-curator, taking a look at NY as the center of innovation in food, art and culture.

Ernest Supplies is thrilled to be partnered with such an awesome and innovative retailer. Do yourself a favor and check it out the next time you're in the nabe - BUT get there before August 19 to check out Ernest Supplies and this current issue!

Ernest Supplies is thrilled to welcome a new member to the family - our newest retail partner, Teich. Teich's one of the coolest shops in New York's West Village (located at 22 8th Avenue near West 12th Street) and specializes in curating a unique assortment of locally designed merchandise (like Ernest Supplies). I guarantee you'll find something you won't find anywhere else at Teich so, take a spin through the store the next time you're in the West Village.

So, let's just say you're in East Hampton at some point and suddenly you realize you forgot to pack your favorite Ernest Supplies products (unlikely I know but hypothetically). How best to save the weekend - head over to the Steven Alan store in East Hampton (located at 75 Main Street) and pick some up. We're VERY PROUD to announce that Steven Alan is our FIRST retail account. We shipped the products yesterday and you should be able to find them on the store shelves by this weekend.